Veena Mani And Sudipto Dey

'Mobile, not TV, will become the first screen'

Mobile commerce is on the cusp of taking off in India and the growth curve would be a hockey stick shaped one, says Shubhradeep Guha, Global Capability Lead and Country Manager, SapientNitro (India), an integrated marketing, commerce and technology services firm, part of the $1.02billion Boston-based Sapient Corporation (2011).